Usage and usability

Usability testing, user centered design, perceived usability, visual perception of comfort, individual differences, new product acceptance, user expectations from smart products, user satisfaction, pre-school children as a user group, children’s expectations from learning technologies.

Semantic and experiential aspects of design

Perceived quality, visual brand recognition, users’ perceptions of semantic dimensions of design, communicating corporate identity through form, product interest evoked by appearance, emotional responses towards branded products, users’ fun experiences with consumer products, gender differences in product form perception, users’ product value assignments.

Design methods

Participatory user workshops, concept generation tools.

Design education

University – industry collaborations, online distance education, assessment and criticism in industrial design education.

History of design in Turkey

History of industrial design in Turkey, Turkish design policy, design discourses in Turkey

Theory and cultures of design

Narratives constructed around products; national design and nationalism; material cultures and consumption; design activism; gender, technology and design; cultural critique of design; theories of design

Design management

Designers’ roles in Turkish industry, design consultancy in Turkey, interdisciplinary collaboration in design, design teams and teamwork, supplier involvement in design, gender issues in design practice.

Sustainability and design

Sustainable design education, ecodesign in Turkish industry, product-service system design, post-use design thinking, integrating sustainable design to SME’s

Design protection

Assessment of novelty and individual character