Sertaç Ersayın, ID480 Design Management dersi kapsamında "From Industrial Design to Creative Economy: Changing Roles and New Horizons" başlıklı bir seminer verecektir. Yüksel Proje A-3 amfisinde, 30 Nisan 2025 Çarşamba saat 15.00'da gerçekleşecek seminere, ilgilenen herkesi bekliyoruz.

Sertaç Ersayın is a well known design leader with over 35 years of experience in industrial design, creative industries, design management, and strategic innovation, playing an influential role both in Turkey and on the international stage. He began his career in product design and has since evolved to view design not merely as a pursuit of form, but as a powerful tool for social, cultural, and economic transformation.

With a visionary approach that recognized the changing role of design early on, Ersayın has made pioneering contributions to highlighting the strategic importance of design within the creative economy. He has taken on active responsibilities in shaping global design policies, particularly through his service on the Board of Directors of the World Design Organization (WDO), as well as in many other international platforms.

Maintaining strong ties with academia, Ersayın continues to inspire young designers through university seminars, sharing his expertise and insights with the next generation. Guided by the question "What purpose should design serve?" in every project, he develops holistic solutions that bring together diverse disciplines.

Today, Ersayın stands as a forward-thinking figure in the advancement of the creative industries, blending past experience with a future-oriented mindset. He currently serves as the WDO Regional Advisor for Europe and President of YEKON (Creative Industries Council Association of Turkey). Throughout his career, he has represented the field of design as the C level executive for leading Turkish brands and corporations including the Koç Group and Kale Group at international markets. He provides consultancy services through his own firm of re/form/ist based in Istanbul.

He has held numerous positions such as president, vice president, and board member in the national and branch administrations of ETMK (Industrial Designers' Society of Turkey).

He has served—and continues to serve—as a jury member, speaker and advisory board member in numerous international design competitions, conferences such as in Germany, Netherland, Austria, Italy, USA, China, Japan, India, Taiwan, Turkey France, Canada, Slovenia, Estonia, Morocco, UK, Finland, HK and many others.